Warning: I chose the cheap agency over the mid-tier one and it cost me $2,800 in wasted ad spend
Last quarter I had to pick between a $500/month agency and a $1,500/month one for my e-commerce store (pet supplies, based in Austin). I went with the cheap one because I thought I was being smart with my money. They promised great results but all I got was generic templates and a lot of copy-paste work. After 3 months I had spent $2,800 on Google Ads with basically no sales to show for it. The account manager literally said "sometimes it takes time" when I asked about the lack of conversions. I finally switched to the pricier agency and they found 8 major tracking errors in the first week alone. Has anyone else trusted a low cost agency and regretted it like this?