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I called monthly SEO retainers a ripoff until a client meeting in Dallas last Tuesday
I used to tell people to just pay per project because why lock in a monthly fee, then a prospect showed me her traffic graph and it fell off a cliff the two months she paused her retainer. That one chart at her office table did more than any pitch deck ever could. Anyone here still running project only pricing, and how do you handle the gap months?
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kim_martin12d ago
Wait, her traffic really dropped off a cliff just from two months off?
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