Picked up a tip at the Chamber lunch about local ad swaps

I went to the Amarillo Chamber of Commerce networking lunch last Tuesday and sat next to a woman who runs a cleaning service. She mentioned she trades ads with a real estate agent - they put her flyers in their welcome packets and she gives their card to every new client. Said it cost them zero dollars but brought in 12 new customers over 6 months. That really got me thinking about all the businesses around here that never talk to each other. I run a small landscaping company and I bet I could work out something similar with a nursery or a hardware store. Has anyone else tried bartering ads with another local business around here? Did it actually work out for you?

2 comments

2 Comments

kaip116d ago

My tire shop swapped coupons with a diner down the street and we each got about 8 new customers in three months.

robinson.jake6d ago

My neighbor tried this with his HVAC business and a local carpet cleaner. He put their coupons in his invoices and they did the same for him. After about 4 months he said he got maybe 3 calls from it but the carpet cleaner said they got zero. So your mileage may really vary depending on the crowd you're both dealing with.